The public relations are considered the link between any company and its community. Every company in society performs a speciĀ­c service or products for community members. Thus, there should be public relations with those individuals that aim to inform and persuade them of the service, along with receiving their feedbacks to evaluate the services and get views about their support.

The company should respect those views and set them as a guide for strong, connective and mutual trust-based relations between the two sides.

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